One house and 16 celebrities divided into 4 teams with the aim of managing 4 businesses. This format takes each of the celebrity teams to run a pizzeria, car wash, bed and breakfast, and beauty salon. The profits made are given to solidarity institutions. The celebrities are closed in a home with 24 hour monitoring and are evaluated based on the business results and on the public vote.

• Olívia Ortiz
• Teresa Guilherme